Getting your name out there is the everlasting battle. How do you get your name out their? Lets take a look! Starting at ground zero is a difficult spot but a good spot. Take a moment and write down the interest groups of your site (Who's your audience?) Then take some time and search around for informational sites that will place a link to your web site. A lot of sites will trade a link with you. You put their link on your site and they'll do the same for you. This is time consuming but you know the people going to their site are already going to be interested in what your looking for and this site is getting traffic because you found them ... didn't you? Next you need to begin thinking about how you would look for this type of information. If the answer is a search engine then which ones are you going to get the most traffic from. Different search engines have different purposes and have different ways of pulling the information together. One of the most important things to realize is that your information doesn't show up in search engines unless you tell them your their. A web business is just like any other business, you have to be found. Almost all search engines have a way for you to post your site. The trick is to find out what type of information will get you to the top of their searches. It could be any number of things ... from reading your tags and content through a web crawler or a person sitting on the other end and looking at your content. Understanding what a search engine is looking for is the key to getting to the first of that list.